A New Fragrance Idea
From: Tommy Prozach
Sent: Monday, June 29, 2015
Subject: A New Fragrance Idea
I have an idea for your fragrance line that you may find innovative. Please don’t reject the idea like other companies before giving it due consideration.
Chanel is world renowned for its women’s fragrances. I’m sure you have a laboratory full of chemists able to produce any smell imaginable.
My idea is to use the Chanel “Fragrance Capital” to open a completely new line of smells that would be valuable in the corporate world. I would call it “Chanel Strategic Feelings Smells” but your marketing team may have a better brand idea for the line.
During a contract negotiation, for example, one side may find it helpful to create anxiety on the other side of the table. Just pull out a little spray can and emit a whiff of a “Dental Office” smell. That would make people squirm in their seat and may be all that’s needed to get the other side to cave-in to a particular contract term.
Or perhaps a “New Car” smell would help close a complex deal.
Personally, I’ve always found the smell of “Freshly Burned Gunpowder” to have a unique emotional experience.
I am not asking for any compensation for my idea and you are free to use it if you see fit.
(By the way, I want to give you some advice on your existing line of fragrances, unrelated to my idea. Chanel calls some of its fragrances “Toilette Spray”. In Europe, that may conjure up appealing emotions, I dunno. But here in the United States, I would call it something different. I’m just saying.)
Thank you for your consideration. I want to make the world a better place, one day at a time.
Changing the World One Day at a Time
Web Address: www.TommyProzach.com
Email Address: Tommy@TommyProzach.com
From: Patrick W. (Chanel Customer Care)
Sent: Tuesday, June 30, 2015
To: Tommy Prozach
Subject: Re: A New Fragrance Idea
Thank you very much for your inquiry regarding the creation of Chanel products.
While we appreciate your interest in Chanel, we do not accept unsolicited ideas or proposals and are therefore unable to assist you with this endeavor. Currently all of our design needs are met by the Chanel ateliers in Paris.
Once again, thank you for your interest in Chanel.